Meet Koo, the new desi Twitter alternative exclusively for India

Railways minister Piyush Goyal in a tweet announced that he has joined a new made in India Twitter alternative called Koo. The social media platform is very similar to Twitter and calls itself ‘the voice of India’. Instead of the Blue Twitter bird, Koo identifies itself with a Yellow bird. But there is one big difference between the two. While Twitter allows you to create an account with just an email ID, Koo requires a valid mobile number. Your phone number is verified via an OTP when you register on Koo for the first time. The app is available on Android, iOS and can be accessed on web browsers too.

Koo has a character limit of 400 and you can do almost everything that you are used to doing on Twitter like following other users, posting pictures, audio or videos, attach web links or YouTube links. You can also use hashtags and also tag people by using ‘@’.

With Koo, you can post polls and can even record and post audio or videos instantly. As per the app description: “Koo is a Thoughts and Opinion sharing micro-blogging platform. Discussions are around Indian Thoughts. It empowers people to express their thoughts in Indian languages with a strong knit local Indian community.”

The social media app supports Indian languages like Hindi, Marathi, Tamil, Telugu and Kannada. Other local languages will also be added soon. “Just 10% of India speaks English. Almost 1 billion people in India don’t know English. Instead they speak one of India’s 100s of languages. They are now getting access to smartphones and would love an internet in their language. However, the majority of the internet has been in English. Koo is an attempt to make the voice of these Indians heard,” the app makers say on their website.

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